For the first time, Teng Huo, the director of Leike Lighting Marketing, put forward the concept of “light harmony pioneer, creating a large spaceâ€. After analyzing the existing similar brands in the market, Teng Huo concluded that in the field of commercial photography, there is First, without the second brand, Lake Lighting is to build the second brand in the field of business photography.
It is difficult for us to do business, and it is only for us that we have a gold content. It is the golden avenue. We have all the conditions to do big commercial lighting, and we have all the passion and input to operate well-known brands.
Last year, I visited most of the country's markets. All the merchants rated Leike lighting almost "good products, can sell"; others mentioned "too low-key", "often unable to get goods, agent inventory insufficient".
A good brand is not a problem for the business. Too big is not necessarily suitable for you. Maybe you are not necessarily willing to do it. If you really want to use this industry as a business, you are willing to have a good product quality. Good brand penetration, great development space, and teamwork like a wolf.
The pressure on the dealers does not play a decisive role. The manufacturer is a family, which is tied together for common development. The products are used for circulation. The quantity of products in the market is the key. The goods in the store are sold out, so it’s too expensive to sell. It’s impossible to sell crazy or not. Goods flow quickly and you do not do inventory, do not guarantee circulation is your business's dereliction of duty, there is no way to do business! This is called "the manufacturer is racing with the business", the manufacturer ran slow, the merchant said that I still go to other brands; the business ran slow to keep up with the pace of the manufacturers, the manufacturer said that this business is not suitable for other homes! This is all reasonable, this is also the reality, the manufacturers put the brand up, the word of mouth has, the amount of circulation has, the merchant can not guarantee the circulation, but the responsibility of the business. Unstocking must be done badly. However, it is not always possible to do a good job of stocking. It depends on whether the business has strength in the local area. No one is willing to turn cash into inventory backlog for too long, which is a taboo for businessmen.
What are the conditions for the company to develop? Rich product line; fast response supply chain system; high cost performance; strong R&D capability, fast launch of new products; suitable for retail and engineering; suitable for operational logistics and network; brand operation, standardized marketing support; Strategic planning and long-term operation.
OEM-based enterprises, investing in marketing, developing several products, doing a project that is not a climate, self-respecting, difficult to become a climate; small workshop company, not professional, poor channels, sometimes helping people to OEM, not big; pure production Type- or export-oriented enterprises, single-type, non-competitive; some network-based business enterprises, products and positioning to take the low-end route, there is a certain sales, but also the product is single old, can not become a brand, always called “Garbageâ€; after some companies are diversified, the business photos are no longer as important and specific as before. The operators themselves do their own brands; some companies have different product lines, either retail or only do some engineering. The price is not low; the enterprises with unclear positioning swings will attack domestic sales for a while, but only for export, and repeatedly, businesses and markets are unacceptable; only manufacturing, research and development, marketing has a firm foundation, advanced concept, brand operation Enterprises with strong logistics support can win one step at a time.
Supply chain, this is the biggest bottleneck of oem enterprises; research and development capabilities, market follow-up, new products must be faster; manufacturing power, product line width, but also must be refined, cost-effective; market operation: strong inventory, market management organic Combination; network and engineering promote each other, but they are mutually restrictive, especially the price system; the balance of the value chain: each link, each with its own talent, can become a permanent brand.
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It is difficult for us to do business, and it is only for us that we have a gold content. It is the golden avenue. We have all the conditions to do big commercial lighting, and we have all the passion and input to operate well-known brands.
Last year, I visited most of the country's markets. All the merchants rated Leike lighting almost "good products, can sell"; others mentioned "too low-key", "often unable to get goods, agent inventory insufficient".
A good brand is not a problem for the business. Too big is not necessarily suitable for you. Maybe you are not necessarily willing to do it. If you really want to use this industry as a business, you are willing to have a good product quality. Good brand penetration, great development space, and teamwork like a wolf.
The pressure on the dealers does not play a decisive role. The manufacturer is a family, which is tied together for common development. The products are used for circulation. The quantity of products in the market is the key. The goods in the store are sold out, so it’s too expensive to sell. It’s impossible to sell crazy or not. Goods flow quickly and you do not do inventory, do not guarantee circulation is your business's dereliction of duty, there is no way to do business! This is called "the manufacturer is racing with the business", the manufacturer ran slow, the merchant said that I still go to other brands; the business ran slow to keep up with the pace of the manufacturers, the manufacturer said that this business is not suitable for other homes! This is all reasonable, this is also the reality, the manufacturers put the brand up, the word of mouth has, the amount of circulation has, the merchant can not guarantee the circulation, but the responsibility of the business. Unstocking must be done badly. However, it is not always possible to do a good job of stocking. It depends on whether the business has strength in the local area. No one is willing to turn cash into inventory backlog for too long, which is a taboo for businessmen.
What are the conditions for the company to develop? Rich product line; fast response supply chain system; high cost performance; strong R&D capability, fast launch of new products; suitable for retail and engineering; suitable for operational logistics and network; brand operation, standardized marketing support; Strategic planning and long-term operation.
OEM-based enterprises, investing in marketing, developing several products, doing a project that is not a climate, self-respecting, difficult to become a climate; small workshop company, not professional, poor channels, sometimes helping people to OEM, not big; pure production Type- or export-oriented enterprises, single-type, non-competitive; some network-based business enterprises, products and positioning to take the low-end route, there is a certain sales, but also the product is single old, can not become a brand, always called “Garbageâ€; after some companies are diversified, the business photos are no longer as important and specific as before. The operators themselves do their own brands; some companies have different product lines, either retail or only do some engineering. The price is not low; the enterprises with unclear positioning swings will attack domestic sales for a while, but only for export, and repeatedly, businesses and markets are unacceptable; only manufacturing, research and development, marketing has a firm foundation, advanced concept, brand operation Enterprises with strong logistics support can win one step at a time.
Supply chain, this is the biggest bottleneck of oem enterprises; research and development capabilities, market follow-up, new products must be faster; manufacturing power, product line width, but also must be refined, cost-effective; market operation: strong inventory, market management organic Combination; network and engineering promote each other, but they are mutually restrictive, especially the price system; the balance of the value chain: each link, each with its own talent, can become a permanent brand.
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Light Venus Electronics Factory , http://www.light-your-home.com