Technology meets the car: Intel's first forward-looking driverless future strategy

For the first time, Intel systematically shared Intel's forward-looking perspective and strategic layout in the driverless arena. Yang Xu, Intel's global vice president and president of China, described the future of unmanned driving, explaining Intel's unique advantages of accelerating unmanned driving and placing high hopes on the development of the Chinese unmanned market. Yang Xu believes that combining technology innovation with user needs for effective integration will be a breakthrough in the future development of driverless.

Intel Global Vice President and President of China Yang Xu

Yang Xu, Intel Global Vice President and President of China, delivered a keynote speech

As the core part of the event, the roundtable discussion was hosted by Yang Jing, founder of Xinzhiyuan, Song Jiqiang, president of Intel China Research Institute, Chen Wei, general manager of Intel Internet of Things, Deng Zhidong, professor of Tsinghua University, and general manager of Addictive Campaign. Zhuang Jianyu, publisher and editor-in-chief of China Automotive Pictorial, talks about the status quo and future of driverless driving. The views of the guests on the round table are shared as follows:

Driverless is a master of technology

On the technical level, what are the barriers to driverlessness? Chen Wei believes that there are two difficulties at present: First, the seamless integration of various technologies, more and more technologies such as perception, analysis, communication, and deep learning are emerging, and they need to be integrated in the unmanned field; In terms of deep learning, with the continuous improvement of computing power, how to make vehicles have the ability to learn, this is the direction that needs to be worked hard.

Song Jiqiang also believes that technology needs to be integrated. Artificial intelligence is applied to the field of driverless driving. Deep learning alone cannot solve all problems. For example, in driving safety, it must be 100% safe. More boundary cases need to be considered. Other technologies are needed to work together, requiring both big data and small data.

Deng Zhidong further believes that driverless is a master of the new generation of information technology. As a vertical field or application field, it covers five dimensions: deep learning, data, computing, communication and integration. All of the technology.

Technology companies and car manufacturers should go hand in hand

Many auto manufacturers have laid out unmanned driving and started to explore the frontier. How can technology companies work with auto manufacturers to promote the development of driverless? What is the relationship between the two? Deng Zhidong believes that technology companies must integrate with the traditional automobile industry. Driverless cars are not just "computers on four wheels". They have very high requirements for safety and reliability. These are not the power of technology companies. Can be solved. However, with the development of driverlessness, cross-border subversion will occur, and technology companies will dominate, and traditional car manufacturers may gradually become marginal.

Discussion guests include: Yang Jing, founder of Xinzhiyuan; general manager of Addictive Campaign, Zhuang Jianjun, publisher and editor of China Auto Pictorial; Deng Zhidong, professor of computer science at Tsinghua University; Song Jiqiang, president of Intel China Research Institute; Manager Chen Wei

"The car has a very strict system, and the future development should be based on the traditional automobile industry." Zhuang Jianyu said. He also believes that in terms of the transformation path, auto manufacturers should cooperate more with technology companies and complete the transition from product users to the overall service industry.

Chen Wei believes that promoting the development of unmanned driving, technology companies and car manufacturers are equal, and need to work together. While drone driving can lead to disruptive business models, technology companies and auto manufacturers should not rule out new partners. The most important industry in the future is the service industry. At present, Chinese Internet companies have already shown this trend.

Song Jiqiang believes that the most important thing is ecological cooperation. Automakers have their own brand audiences, occupy different markets, control access thresholds, and their advantages in laws, regulations, and infrastructure. These are not a day's work, technology companies are in the future development and business model. There is a more cutting-edge understanding, and it is the proper meaning to build a good ecology for common development.

Driverlessness will have a disruptive effect

What is the future of driverless driving? “The ultimate development is to build a shared economy.” Deng Zhidong said that the four industries involved in driverless driving: unmanned private services, driverless cars, car networking and cloud platforms, and IPS are all facing manufacturing. The transformation of the industry, the trend of intelligence is very obvious, the sharing economy is the general trend.

Zhuang Jianyu said that in the future, who can take the lead in thinking about the service, who is closer to the future vision, from this perspective, technology companies and car manufacturers are equidistant from the future, both of which are still in the manufacturing industry, The key to "service" is to move toward the future. For now, the logistics industry has the greatest demand for unmanned driving and has played a test role in technology, law, and social policy.

From the perspective of technology, Song Jiqiang may not be able to predict the future technological development, but technology companies and auto manufacturers should work together to create a better platform and provide better services. The manufacturers who have the service needs are the winners of the future. .

Chen Wei said that although the technology integration in this field has not yet been realized, the value of driverlessness is enormous. After popularization, it will change the connotation and purpose of transportation and have a subversive impact.

Ladies and gentlemen explained their views in one sentence:

Song Jiqiang: Technology companies, traditional industries, research institutions, and governments should work together to accelerate the arrival of the era of unmanned driving.

Chen Wei: The unmanned future is full of infinite imagination and will bring a subversive experience to our lives. The unmanned-driven business model we can imagine today is still limited.

Zhuang Jianwei: Regardless of technology companies or car manufacturers, services should be regarded as the most important area of ​​exploration.

Deng Zhidong: The era of driverless cars and intelligent services will surely come.

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